EMS is a high-touch, high-price commitment, and a member who drifts for two weeks starts questioning whether the suit is worth it. The problem isn't your session — it's the six days between sessions when there's nothing holding them accountable. When motivation dips, they quietly stop booking, and by the time you notice the gap in your calendar, they're already gone.
- A single weekly EMS session can't carry results on its own — members who do nothing between appointments plateau, blame the program, and cancel.
- Your calendar lives on rebookings, but there's no hook keeping clients motivated during the 6 days they're not in the studio.
- Premium pricing means every churned member is a painful revenue hit, and win-backs cost far more than keeping someone engaged.
- Homework and 'just move more this week' advice go unchecked — you have no way to verify anyone actually followed through.
How Cadoo solves it
Real stakes turn homework into follow-through
Members bet their own money with studio-mates on hitting a goal — daily steps or a set of pushups, squats, situps, pullups, dips, or a plank hold. Miss it and they lose the wager; hit it and they win. That stake does the accountability work between sessions that a reminder text never could, so clients arrive at their next EMS appointment already primed instead of starting cold.
Cheat-proof verification you can actually trust
Every rep is counted and form-scored by AI straight from the phone camera, and daily steps are read directly from Apple Health or Google Health Connect — no honor system, no self-reported logs. When you set a between-session challenge, you know it was really done, which makes the accountability real and keeps the studio's standards intact.
Leagues, leaderboards, and shareable wins that build your community
Bet with friends, climb studio leaderboards, and rise through leagues so your members compete with each other all week long. Every completed goal becomes a shareable, skinned highlight clip — social proof that turns your most engaged clients into walking ads and gives prospects a reason to book their first session.
Frequently asked questions
How does Cadoo help EMS Studios?
Cadoo keeps your members accountable on the six days a week they're not in the studio. They bet money with studio-mates on reaching fitness goals, and Cadoo-verified workouts — reps counted and form-scored by the phone camera, steps read from Apple Health or Google Health Connect — make it reliable. The result is members who stay consistent between sessions, see better results, and keep rebooking.
Won't members just cheat the between-session challenges?
No. Reps like pushups, squats, situps, pullups, dips, and plank holds are counted and form-scored by AI from the phone camera, and daily steps come straight from Apple Health or Google Health Connect rather than manual logging. Because real money is on the line and every result is verified, the accountability holds up and you can trust that the work was actually done.
How do I set this up for my EMS studio?
Create a game for your studio through the Cadoo Upside Hub, or email Tim@cadoo.io and we'll help you launch a challenge tailored to your members and rebooking goals.
Ready to launch a game for EMS (electro-muscle-stimulation) studio owners?
Set up a branded, camera-verified fitness game through the Cadoo Upside Hub, or talk to us and we’ll build it with you.